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Marti Ride-Hailing Hits 4.90M Riders, Beats Targets Early
Marti Technologies, Inc., Türkiye's leading mobility super app, announced that as of September 2, 2026, its ride-hailing service has reached 4.90 million riders and 584 thousand registered drivers, exceeding its September 30, 2026 targets of 4.90 million riders and 580 thousand registered drivers a month ahead of schedule. The rider base grew 85% year-over-year, while registered drivers increased 57%, reflecting strong demand across Türkiye. Encouraged by this growth, Marti has set new targets of 5.65 million riders and 630 thousand registered drivers by December 31, 2026. The company's operations now span 30 cities, covering about 85% of the country's GDP, with the share of riders outside Istanbul rising from 35% to 46% and drivers outside Istanbul from 26% to 36% over the past year. McKinsey & Company estimates the Turkish ride-hailing market could reach $15 billion to $20 billion by 2030.
MRT · Demand · Positive Marti's ride-hailing service reached 4.90M riders and 584K drivers, beating its targets a month early on 85% YoY rider growth.