Kroger hit by price war, weak sales, and guidance cut
Walmart price war and lost packaged-food sales Walmart's $3B price war and $12B in packaged-food sales lost to Amazon, Walmart, and Costco forced Kroger to cut identical-sales guidance to 0.2%-0.8%. The stock fell 8.4% near a 52-week low.
This is the main new negative driver of Kroger's price decline in Q3.
New CEO delays pricing details as costs outpace sales The new CEO delayed pricing details as costs grew faster than sales, leaving investors uncertain about how Kroger will fix its profit squeeze. This uncertainty weighed on the stock.
This new leadership uncertainty contributed to the negative sentiment.
Berkshire trims stake and Giant Eagle antitrust review Berkshire trimmed its stake, and the $1.65B Giant Eagle deal faces an antitrust review that may require store sales. Both add pressure on the stock.
These new events added to the negative pressure on Kroger's shares.
Q2 earnings beat and Giant Eagle acquisition Q2 earnings beat estimates, revenue rose 2.1%, and the Giant Eagle deal adds 197 stores and $9B in sales. Kroger also closed Ocado robotic warehouses to cut costs.
These positive developments partially offset the negative drivers.